About Elyss Larkham

Real experience. Practical advice. Business development support for small operators, whatever industry you are in.

A woman with blonde hair wearing a dark blue shirt with 'OAKVALE WILDLIFE PARK' and 'Port Stephens' printed on it, sitting at a table with papers, with a large background poster of two koalas cuddling.

The story behind EDL Consulting

For over 20 years I worked in tourism sales, marketing, and operations across Australia and international markets. I was the person building distribution relationships, launching new products, managing teams through peak seasons, and solving the problems that come with actually running a business.

I started EDL Consulting because I wanted to give back what I had learned. People constantly asked me for help over coffee, at networking events, in quick phone calls squeezed between meetings. I realised I could give so much more if I could actually focus on what people needed.

So I built EDL Consulting to do exactly that. When someone needs help now, we can dig into the real issues, not just the surface problems. I can help implement solutions, not just point someone in a direction and hope for the best.

Industry recognition

Credentials that work for your business

My background is grounded in tourism and I make no apology for that. The same challenges exist everywhere: managing busy periods, building systems that scale, developing the right partnerships, and knowing when to grow and when to consolidate. The industry context changes. The fundamentals do not.

  • Board Member, NSW Tourism Association — actively shaping the direction of the visitor economy across New South Wales.

  • Experienced Judge, NSW Tourism Awards (multi-year) & Lead Judge, NSW North Coast Tourism Awards — I understand what judges look for, what evidence is compelling, and where most businesses fall short.

  • Preferred Partner, ROLLER Software — selected from industry experts globally. Recommended only when it genuinely fits a business.

  • Member, Newcastle Tourism Industry Group — connected to the Hunter Region visitor economy and the key players shaping it.

  • Member, Business Port Stephens — connected to the local business community and able to link clients with the right local resources.

Logo for Port Stephens Business, a member of Your Local Chamber, featuring a green and blue abstract symbol and tagline 'Connect. Promote. Empower.'
Logo for Newcastle Tourism Industry Group featuring a blue rectangle with white text and a multicolored bar underneath.
Logo of the Tourism Association featuring a stylized map of NSW in a gradient of warm colors, with the text 'TOURISM ASSOCIATION' and the tagline 'THE VOICE FOR THE VISITOR ECONOMY'.

Partnership, not just consulting

I am not here to tell you how to run your business. You know your business better than anyone. I am here to do the work with you.

Some clients are tourism operators. Others run trade businesses, professional services, or retail. The industry does not matter nearly as much as the willingness to do the work.

Every business I work with gets a different approach because every business is different. What stays consistent is that I actually do the work. I do not write you a strategy document and disappear. I work alongside you until the job is done.

How I work differently

I work with a limited number of clients at a time because I believe in doing the work properly. When you work with me, you get me. Not a junior account manager, not monthly reports, not a strategy document that sits in a drawer. You get someone who has done this work for 20 years and knows how to get results.

A little about me personally

I live in beautiful Port Stephens, NSW, but work with clients across Australia and internationally. When I am not helping businesses grow, you will likely find me exploring the great outdoors or plotting the next adventure.

Ready to have that conversation?

You do not need to have it all figured out. Sometimes the best first step is just talking through what is on your mind with someone who has been there.

Hunter Region NSW | Australia wide | +61 418 795 676