Frequently asked questions.

Common questions about working together and how I can help your business grow.

Business Growth & Strategy
Regional & Local Business
Tourism & Hospitality Specific
Working Together
Systems & Technologyv
Awards & Recognition
International Business & Market Expansion

Business Growth & Strategy

  • I work with tourism operators (attractions, accommodation, tours, experiences), hospitality venues, creative businesses, professional services, and regional enterprises. If you need help with business development, systems, growth strategy, or operations, I can help.

  • Absolutely. Some of my most rewarding work is with businesses in their early stages. I can help you avoid common mistakes, set up systems properly from the start, and create a solid foundation for growth.

  • If you are feeling stretched, missing opportunities because you do not have time to pursue them, or know you could do better but are unsure how, you are ready. Growth does not always mean bigger; sometimes it means smarter or more efficient.

Tourism & Hospitality Specific

  • Being trade-ready means your business can work effectively with tour operators, travel agents, and other distribution partners. This includes having appropriate pricing structures, booking processes, professional materials, and experiences that suit different market segments.

  • Yes. With experience across India, Indonesia, Malaysia, Singapore, Korea, Japan, China, and New Zealand markets, I understand what international buyers expect. I can help assess your readiness and develop strategies for international expansion.

  • That is fine. Many of my clients are not yet in trade when we start working together. We can focus on systems, operations, direct marketing, experience development, or business planning, wherever you are in your journey.

Systems & Technology

  • Having used various booking platforms, point-of-sale systems, and operational tools throughout my career, I understand what works in practice. I evaluate options based on your specific needs, budget, and team capabilities, not just features lists.

  • I am a preferred ROLLER Software partner, selected for industry expertise and proven results. While I have deep knowledge of their platform, I only recommend ROLLER if it genuinely fits your business needs and budget.

  • Yes. I provide hands-on implementation support and comprehensive staff training. Having been through system changes myself, I know how to make transitions smooth and ensure your team feels confident with new tools.

  • I am based in Port Stephens, NSW, and work with clients across Australia. I offer in-person meetings where practical, plus video calls, phone consultations, and email support. For significant projects, I can travel to meet clients when it adds real value.

  • Usually within a week of our initial conversation. Some projects can start immediately, while others require planning and preparation. We will establish realistic timelines based on your needs and my availability.

  • I will tell you honestly during our initial conversation. If I am not the right person to help, I will often suggest alternatives or other professionals who might be better suited to your needs.

  • Yes, I can provide references from businesses I have worked with across various industries. References are shared with permission and focus on working relationships and outcomes achieved.

Working Together

Awards & Recognition

  • Yes. As a Judge for NSW & NSW North Coast Tourism Awards, I know exactly what judges look for and can guide you through positioning your business, crafting compelling submissions, and leveraging recognition strategically for business growth.

Getting Started?

How do I book an initial consultation? Simply get in touch via phone (0418 795 676), email, or the contact form on this website. We will schedule a free 30-minute conversation to discuss your situation and explore how I might help.

What should I prepare for our first conversation? Nothing formal required. Just come ready to talk about your business, current challenges, and what you are hoping to achieve. I will ask questions to understand your situation better.

Is there any obligation after the initial consultation? None whatsoever. Our first conversation is about mutual understanding, whether we are a good fit to work together. There is no pressure to proceed if it does not feel right for either of us.

Open notebook with the words 'Let's get started.' printed on the page, a black pen resting on the desk nearby, a person's hand with a ring turning the page, and a silver laptop in the background.